This past week brought a weather report wrought with snow, freezing rain, and temps that culminated in a delightful mess. It had me, there was no way I would be able to ride my bike to work let alone my
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“We had a clear idea of what we wanted.” Purely Custom Design Engineer, Eric Saunders smiles as he describes the making of the Wheel Riser. Eric was on this project from the ground up and he’s pretty satisfied that the
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As an Idaho company, many of us here at Purely Custom are involved in the cycling community and just can’t resist something like a bike festival. Even if you’re not into cycling, If you are in the vicinity, you might
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A few weeks ago I titled an article, Can Cyclists Survive in Traffic identifying some of the potential problems of cyclists and motor vehicles sharing the road. In nearby Boise it took an unfortunate crash to bring about change when
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The club rides are officially underway in our area and as much as this may sound surprising, I finally participated in my first club ride ever. Would it be a good experience? Would I embarrass myself? These were only a
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For many parts of the country nature has finally pulled back the curtain to reveal clear open roads and weather that is a little more tolerable. The bikes are calling to be let out as each weekend has become a
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Bike Fitting has received a lot of attention this year and for good reason; proper bike fitting yields positive results that can be measured. Even more important is the exposure bike fitting has received as a benefit to every level
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It’s never a good scenario when a cyclist and a vehicle collide. No matter where you live, our roadways have seen an increase in motor vehicle traffic and an increase in bicycle commuting and recreation. As theses increases become more
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Organization is great, if you ever get around to it. I feel like I need to get organized about being organized and if you feel the same way, you may appreciate this little development from Purely Custom. Bike Shops and
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I like to imagine the iconic image of a vintage cyclist taking a pause from a ride to knock down an espresso. Although I have a long ways to go to associate with a high level cyclist or even the
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